| Product Innovation Ltd charges
fees for the various stages at below normal consulting rates. This
means that up-front money is kept to a minimum, at a time
when all the cash flow is negative.
In return for this low cost start we ask for small bonus payments
related to the products sales. This may be a fixed sum per unit,
or a small percentage of sales revenue. The precise arrangement
will be negotiated in advance and will be included in the formal
proposal. In this way each party knows exactly what to expect, and
there can be no unpleasant surprises on either side.